LEVR

Confidential · Investor Overview

Incorrect code
LEVR
01 / 15
← / → or space to navigate
LEVR

Everyone builds what your business needs.

The right way. Every day.

What every business owner wants

I want to create everything my business needs.

I want everyone in my business creating everything it needs.

…done consistently — the way I want it, every time.

That's what LEVR makes possible.

Why now

What AI did to coding, it's about to do to marketing.

CODING
  • 2023 — code was sloppy.
  • Cursor sold for about $60 billion after the 2026 intro.
  • Not one winner here — there were many.
MARKETING

AI made everyone a code writer. Next it makes everyone a marketer. Everyone can make everything — so nothing stays on message. We're in the sloppy phase of AI marketing right now.

OUR BET

We're not chasing the one tool everyone uses. We're the reference of record every tool reads from.

What it is

A living image of your brand everywhere you sell.

Think of it as a brain aligned to your business — based on the vision of your leadership. Most of these brains only know what you feed them. Ours is alive.

01

It learns your plan to win customers and pokes holes in it. What's left is proven to work.

02

It knows the work you need — pages, ads, emails, playbooksand makes it.

03

Every week it studies 100+ companies in your market. You're never behind.

Great marketing takes great restraint and great consistency. Your living image protects both.

Proven in market

What McKinsey takes months for, we deliver in a day.

"This is the kind of research and analysis I'd expect from McKinsey."— A CLIENT, ON FIRST SEEING THEIR KNOWLEDGE BASE
01

A real study of 100 companies in your market.

02

Every claim tested against the market and the customer.

03

Delivered in a single day — not months.

We're doing this today — for brands in many locations, pre-revenue startups, holding companies, private equity, and consumer brands.

How it works

Tested, proven, and built live in the room with your whole team.

DAY 1

In the room

Your strategy — tested, proven, and built live with your whole team.

48 HOURS

100+ pieces

More than 100 finished pieces of work, ready to go.

END OF WEEK

Active everywhere

Active everywhere you reach customers.

We prove your leverage with you — because a vision is captured best in full context, challenged and answered in real time.

Put it to work

It works for you — or with the tools you already have.

01 — FOR YOU

Every week it makes new work and — once you approve — sends it where it goes.

02 — YOUR TOOLS

Plug in ChatGPT or Claude. They read your reference and follow your plan, so everyone builds on-brand.

03 — THE HARNESS

A toolkit that turns anyone on your team into a pro.

Why it lasts

The winner is the one you never want to unplug.

01 — CONVICTION

Your leaders said it, in full context — so they believe the reference. It's their vision, held faithfully.

02 — TRUST GROWS

It lives alongside you, gets smarter every week, and spreads to every location.

03 — EARNED OVER TIME

Trust earned over time — where every stakeholder is incentivized to keep it as their shared resource.

Who it's for

Our best customer saves money by buying us.

A single brand with many locations. All on message. For them, our cost is a saving, not a new bill.

ETS

One brand · 80 locations

One brand kept on message across 80 local markets.

SGA

One group · 260 dental offices

A parent group over 260 offices — each its own brand, all aligned.

HAYAT

One pharmacy group · 18 locations

Same brand — but very different services at each location.

We give each location its own smaller brain, all tied back to the main brand.

The model

Your whole plan and all the work — for the cost of one consultant's report.

SETUP · ONE-TIME · TWO DAYS

$35,000

About what a consultant charges for one report. With us, you get your whole plan — and all the assets, built not briefed.

Activation tierMain brandPer locationHarness / seat
Living Knowledge Base$1,500/mo$1.5K setup + $500/mo+$300
Loops$5,000/mo$800/mo+$300

We keep most of what we earn — today.

How we grow

We train others to run the room — and they bring their own clients.

The technology is finally good enough that we can train others to run the room. We call them facilitators.

01 — THEIR CLIENTS

They come with their own clients — automatic business development.

02 — NO TECH NEEDED

No technical skill to deploy it. The platform does the heavy lifting.

03 — THE UPSIDE

They can earn $500K+ in year one — growing toward $1M+.

Who are they? Pros who, like me, can no longer charge the rates they used to. That's the labor pool. Rev-share details in the appendix.

Traction

Proven and profitable today.

Customers refer customers. Facilitators recruit facilitators.

8 OF 12 CLIENTS
6 OF 10 FACILITATORS · 3 IN TRAINING
Client
Phase 1 · The Test
Phase 2 · Knowledge Base
Phase 3 · Deployed
SGA Dental
scaling
ETS Performance
AEIR
Rally Ventures
Slingshot
Hyatt Group
Sport Ledger
Plant Up
new
The opportunity

100 facilitators is a $400M business.

The one number to watch: successful facilitators in the field.

[ ANIMATED GROWTH CURVE — TO ADD ]
$400M
business at 100 facilitators
$2.5M
/yr — SGA, fully on (260 offices)
$828K
/yr — ETS, fully on (80 locations)
The ask

About $3M to pour fuel on a fire that's already lit.

~$3M
Rally leading (~$2.5M) + $0.5–1M more
Profitable
today — capital makes us faster, not a bet
USE OF FUNDS

An engineering team building the greatest reference of record for modern brands.

USE OF FUNDS

Training a network of facilitators.

WHY NOW

Both loops turning

Customers refer customers. Facilitators recruit facilitators. We invest to stay at the front.

You don't have to be the biggest company in the market to shift it. You only have to be the change the market has been waiting for.”

Lever — the book
LEVR