LEVR — Investor Overview (R4)

The right way. Every day.

Why now

What AI did to coding, it's about to do to marketing.

Coding

2023 — code was sloppy.
2026 — Cursor sold for about $60 billion.
Not one winner here — there were many.

Marketing

AI made everyone a code writer. Next it makes everyone a marketer.

Everyone can make everything — so nothing stays on message. We're in the sloppy phase of AI marketing right now.

Our bet

We're not chasing the one tool everyone uses. We're the reference of record every tool reads from.

What it is

A living image of your brand everywhere you sell.

Think of it as a brain aligned to your business.

01

It learns your plan to win customers and pokes holes in it. What's left is proven to work.

02

It knows the work you need — pages, ads, emails, playbooks — and makes it.

03

Every week it studies 100+ companies in your market. You're never behind.

Proven in market

What McKinsey takes months for,
we deliver in a day.

01

A real study of 100 companies in your market.

02

Every claim tested against the market and the customer.

03

Delivered in a single day — not months.

We're doing this today — for brands in many locations, pre-revenue startups, holding companies, private equity, and consumer brands.

See our latest study ↗

How it works

Tested, proven, and built live in the room with your whole team.

DAY 1

In the room

Your strategy — tested, proven, and built live with your whole team.

48 HOURS

100+ pieces

More than 100 finished pieces of work, ready to go.

END OF WEEK

Active everywhere

Active everywhere you reach customers.

We prove your leverage with you — because a vision is captured best in full context, challenged and answered in real time.

Put it to work

It works for you —
with the tools your team already has.

01 — For You

Every week it makes new work and — once you approve — sends it where it goes.

See how the loops work ↗

02 — Your Tools

Plug in ChatGPT or Claude. They read your reference and follow your plan, so everyone builds on-brand.

Onboarding: before & after ↗

03 — The Harness

A toolkit that turns anyone on your team into a pro.

Watch the build team turn on ↗

Why it lasts

The winner is the one you never want to unplug.

01 — Conviction

Your leaders said it, in full context — so they believe the reference. It's their vision, held faithfully.

02 — Trust grows

It lives alongside you, gets smarter every week, and spreads to every location.

03 — Earned over time

Trust earned over time — where every stakeholder is incentivized to keep it as their shared resource.

Who it's for

Our best customer saves money by buying us.

A single brand with many locations. All on message. For them, our cost is a saving, not a new bill.

ETS

One brand · 80 locations

One brand kept on message across 80 local markets.

SGA

One group · 260 dental offices

A parent group over 260 offices — each its own brand, all aligned.

HAYAT

One pharmacy group · 18 locations

Same brand — but very different services at each location.

We give each location its own smaller brain, all tied back to the main brand.

The model

Your whole plan and all the work — for the cost of one consultant's report.

$35,000setup

One-time
Two days

Activation tier	Main brand	Per location	Harness / seat
Living Knowledge Base	$1,500/mo	$1.5K setup + $500/mo	+$300
Loops	$5,000/mo	$800/mo	+$300

How we grow

We train others to run the room — and they bring their own clients.

The technology is finally good enough that we can train others to run the room. We call them facilitators.

01 — Who

Accomplished operators — many have sold a business
Ex-CEOs and growth officers
Soft-skilled and strategic
Part-time, high-value income

02 — Why now

Capable people — and agencies-as-resellers — losing clients to AI
Participate with no technical investment
Keep the year-long client relationship

03 — The upside

They can earn $500K+ in year one — growing toward $1M+.

See the 3-year earnings ↗

Traction

Proven and profitable.

Customers refer customers. Facilitators recruit facilitators.

8 OF 12 CLIENTS

6 OF 10 FACILITATORS · 3 IN TRAINING

Client

Phase 1 · The Test

Phase 2 · Knowledge Base

Phase 3 · Deployed

SGA Dental

scaling

ETS Performance

AEIR

Rally Ventures

Slingshot

Hyatt Group

Sport Ledger

Plant Up

new

The opportunity

100 facilitators is a $400M business.

The one number to watch is facilitators in the field — and the plan turns profitable in year two.

LEVR-net	FY2026	FY2027	FY2028
Facilitators in field	16	60	140
Total revenue	$0.85M	$41.6M	$162.0M
Gross margin	70%	79%	79%
EBITDA	($0.69M)	$28.5M	$118.6M
EBITDA margin	—	68%	73%
Active recurring clients	12	~475	~1,620

Raising $3.0–3.5M — the model draws down only ~$0.7M (~21%) before turning cash-flow positive in FY2027. The rest is buffer.

Illustrative, pre-diligence. H1 2026 actual; FY2027–28 model-driven (Base case, LEVR-net). Margins reflect the facilitator revenue-share model — facilitators are not on payroll.

The ask

About $3M to pour fuel on a fire that's already lit.

~$3M

Rally leading (~$2.5M) + $0.5–1M more

Profitable

today — capital makes us faster, not a bet

Use of funds

An engineering team building the greatest reference of record for modern brands.
Training a network of facilitators.

Why now

Both loops turning

Customers refer customers. Facilitators recruit facilitators. We invest to stay at the front.

You don't have to be the biggest company in the market to shift it. You only have to be the change the market has been waiting for.”

Lever — the book

Appendix — Team

Operators who have built and scaled this before.

Chad Hancock

Founder & CEO

~20 years uncovering hidden advantage across 100+ businesses — consumer, B2B software, hard goods, manufacturing. Built The Outsider Advantage™; author of the forthcoming book.

Chase Bowers

CTO · Co-Product

Built and scaled Dropified, a $20M SaaS company. Specialist in brand consistency across distributed, multi-location organizations — exactly what LEVR solves at scale.

Jeff Hinck

Co-Founder · MD, Rally Ventures

30-yr entrepreneur/investor; co-founded Rally Ventures. 10+ companies, $1B+ in returns (SoFi, Figure, BroadSoft, Compellent, SportsEngine). JD, Harvard Law.

Justin Kaufenberg